What Is Independent Real Estate Consulting?
At Independent Real Estate Consulting (iREC), our mission is simple: to give property sellers the knowledge, confidence, and support they need to achieve the best possible outcome when selling their home.
We provide independent real estate advice in Australia — helping you understand real estate agent fees and commissions, compare agents, and avoid costly mistakes when selling your home. Unlike traditional real estate agencies, we are 100% independent. We don’t list properties, we don’t take secret commissions from agents, and we don’t benefit from how much you spend. Our sole focus is making sure sellers are informed, protected, and empowered throughout the sales process.
What Does Independent Real Estate Consulting Mean?
Independent Real Estate Consulting means we are not aligned with any real estate agency. We don’t list properties, sell homes, or earn commissions. Instead, our role is to provide sellers with independent property advice so they can make smarter choices when selecting an agent and negotiating their sale.
Why Sellers Need Independent Advice Before Selling a Home
Selling a property is one of the biggest financial transactions most Australians will ever make. Real estate agents are skilled negotiators — but their goal is to maximise their own commission. Without independent real estate advice, sellers risk overpaying in fees or underselling their home. We level the playing field by offering clear, unbiased advice.
How iREC Helps Property Sellers Save Money
iREC is designed to protect sellers from unnecessary costs. We help you:
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Avoid paying more than the average real estate commission in your area
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Recognise unnecessary costs and marketing upsells.
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Compare agents fairly using independent benchmarks based on performance, not promises
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Negotiate with confidence and authority
The savings can run into thousands of dollars — money that stays in your pocket.
Our role isn’t to replace your agent. It’s to make sure you hire the right one and manage the selling process with confidence. In addition to saving you money we provide:
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Negotiation Support – insights to ensure you don’t leave thousands on the table.
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Selling Tips & Resources – practical advice from industry experts, without the jargon.
How to Choose the Right Real Estate Agent
Choosing the right agent can be the difference between a quick, profitable sale and months of frustration. At iREC, we help you compare real estate agents based on proven results — not just sales pitches.
We look at:
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Local market knowledge
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Sales history and performance
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Commission structures
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Communication style
👉 Choosing the Right Real Estate Agent
Are Real Estate Agent Fees Negotiable?
Yes — in most cases, agent fees are negotiable. Many sellers don’t realise they have room to negotiate, or they accept the first proposal an agent puts forward. With iREC’s independent advice, you’ll know the average rates in your suburb and how to approach negotiation confidently.
👉 Pro Tip: Don’t just negotiate commission — ask about marketing costs and hidden extras too.
For a deeper guide, see our article: How to Negotiate Real Estate Agent Fees
How Much Are Real Estate Agent Fees and Commissions in Australia?
Real estate commissions in Australia vary depending on your state, city, and suburb. Some agents charge flat fees, while others use percentage-based commissions. On average, fees range between 1.6% and 3.5%, but the difference can mean thousands of dollars in costs.
To see average commission rates near you, explore our state and suburb guides:
Meet Robert Williams – Founder of Independent Real Estate Consulting
Robert Williams founded iREC to give sellers a fair advantage in a system that too often benefits agents. With 36+years of experience in property, he understands how sellers can feel pressured or confused when dealing with real estate professionals.
Robert’s goal is simple: to provide everyday Australians with independent, transparent, and practical advice when selling property.
👉 Next Step: Meet Robert Williams, founder of iREC, and discover why independence matters in real estate.
Frequently Asked Questions
Q: What does real estate agent commission include in Australia?
Agent commission usually covers the agent’s time and negotiation expertise. Marketing generally is extra advertising and is often charged separately.
Q: How much does it cost to sell a house in Australia?
Costs include agent commission, marketing, conveyancing, and sometimes auctioneer fees. These vary by state and property type.
Q: Are real estate agent fees negotiable?
Yes — commissions and marketing fees are often negotiable. Independent advice helps you know what’s fair before you agree.
Q: What are the risks of choosing the cheapest real estate agent?
The lowest fee doesn’t always mean the best outcome. An inexperienced or underperforming agent may cost you more in the final sale price.
Q: Where can I find the latest commission rates in my state?
Visit our Real Estate Fees & Commissions Guide for up-to-date breakdowns by state, district, and suburb.
👉 Ready to sell with confidence?
Start here: Compare Real Estate Agents, Compare Real Estate Agents Fees in Your Suburb speak with Robert Williams today